Taking a Niche-by-Niche Route

Why is cost data used as a guide and a reference whereas market data is used only as a reference? The answer is the difference in detail and reliability. One can imagine the implications of a hose company cutting back on detailed cost analysis and relying just on total costs for guidance. This article will discuss the process of using a niche-by-niche route to achieve 30% earnings before interest, taxes, depreciation, and appreciation (EBITDA).

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